BP343
AQF 7
2 Years
Australia
RMIT University
The Bachelor of Business in Marketing is a cutting-edge program designed to equip students with the foundational knowledge and practical skills essential for success in the modern business world. Key modules include Cybersecurity, Fintech, Digital Finance, Legal issues in Fintech / Cyber, Managing in the digital context and Forensic Accounting . These courses enable students to develop a comprehensive understanding of business operations, make informed decisions and implement strategic solutions to tackle real-world business challenges.
To qualify for this program, students must complete 1-year BTEC Higher National Certificate (HNC) in Business, awarded by Pearson, which includes agreed equivalent modules recognised by the RMIT University. This qualification provides 120 credits, allowing students to seamlessly transition into the third year of the Bachelor’s degree program in Australia.
Upon graduating with a Bachelor of Business in Marketing, students can pursue various career options, including Marketing Manager, Brand or Product Manager, Marketing Research Analyst, Sales Manager, Employee Engagement Manager and Marketing Research Specialist . This pathway offers a streamlined and effective route to achieving a globally recognised degree, combining theoretical knowledge with hands-on learning to ensure that graduates are equipped to meet the evolving demands of the global business environment.
Core Modules
Understanding the Business Environment
Integrated Perspectives on Business Problems
Business Graduate Portfolio
Core Modules
Marketing Principles
Buyer Behaviour
Marketing Communication
Market Research
Core Modules
Digital Marketing
Strategic Marketing
B2B Sales Strategy
Marketing Analytics
More information on the modules
Visit the course handbook at RMIT University Handbook
Direct entry into the third year of the Bachelor of Business program, students need to meet below requirements:
Standard Fees*: AU$42,240 /per year
*Check RMIT University website.
This course is funded by leading nationalised banks and NBFCs.
For further information on financial aid and educational loan assistance, please contact our admissions office.
The two-year Bachelor of Business in Marketing is exclusively offered to Kings Cornerstone International College students who have successfully completed the HNC Business. Key benefits include:
– Receive a full Bachelor of Business degree awarded by RMIT University, Australia.
– Save on tuition and living expenses by completing the first year in India.
– Complete the compulsory second and third year in Australia, gaining global exposure.
– Access world-class resources and a global network.
– Qualify for a post-study work visa*, improving chances for permanent residency and global career opportunities.
– Transfer with your peers for a supportive, collaborative learning experience.
Course Name: Global Business, B.Bus
Study Duration: 2 Years
Country: Australia
Fees: 20+ lacs
View Course
Course Name: Logistics and Supply Chain, B.Bus
Study Duration: 2 Years
Country: Australia
Fees: 20+ lacs
View CourseUpon completing the Bachelor of Business at RMIT University, you can further your studies by pursuing courses such as Master’s, PhD, Graduate Diploma, or Graduate Certificate in various business specialisations.
By combining your Bachelor’s degree program in Australia, you will be eligible for a 2-year Post-Study Work Visa, enabling you to gain valuable work experience, build industry connections, and explore long-term career opportunities in Australia.